All-in-one solution to boost your online-store. From SEO to SMM, SEMrush helps you drive more sales. Find out how to get more traffic with paid and organic search, build a brand and manage your marketing team work. At SEMrush, we're happy to support your boldest business dreams with data.
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1. You can see copies of your competitors’ PLAs with the help of SEMrush.

  • True
  • False
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2. Ad Builder DOESN’T allow you to edit several ads simultaneously.
  • False
  • True
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3. According to the image below, we can say that the gameofthrones.com domain has bid on the “game of thrones” keyword most.
  • False
  • True
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4. Most Display Advertising reports have the option to filter results based on device: Desktop, Apple Tablet, Apple Mobile, Android Tablet and Android Mobile.
  • True
  • False
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5. Which tool allows you to prepare campaigns and keyword groups for exporting to Google Adwords?
  • Organic Traffic Insight
  • Advertising Research
  • Keyword Magic Tool
  • Position Tracking
  • PPC Keyword Tool
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6. Which SEMrush tool can help a PPC specialist prepare ad creatives based on gathered semantic kernel and created ad campaign structure?
  • Display Advertising
  • PPC Keyword Tool
  • Position Tracking
  • Ad Builder
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7. Which report can be useful for starting an advertising campaign?
  • Advertising Research
  • PLA Research
  • All the listed
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8. With the help of this tool, you can obtain weekly updates on changes in a site’s positions via email.
  • Ads Builder
  • PPC Keyword Tool
  • Position Tracking
  • Keyword Gap (former Domain vs Domain)
  • Display Advertising
  • Advertising research
  • Keyword Ads History
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9. Your customer has launched an ad campaign. You want to find relevant keywords targeted by his competitor but not your customer. Which tool can help you do this?
  • Keyword Magic Tool
  • This cannot be done
  • Keyword Gap
  • Ads Builder
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10. You work in a large ad agency. Your customer wants to launch a PPC campaign similar to his competitor’s campaign. You need to prove your strategy to the customer. Which two SEMrush reports will help you get ideas on this competitor’s promotion and evaluate his AdWords budget?
  • PLA Research
  • Keyword Magic Tool
  • Sensor
  • Advertising Research
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11. You want to find out whether your competitor prefers to target mobile or desktop users with their ads. Which SEMrush report should you use?
  • Keyword Magic Tool
  • Organic Research
  • Advertising Research
  • PLA Research
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12. Which tool should you use in order to see the sources where your competitor published display ads?
  • This cannot be done
  • Ads History
  • Ads Copies
  • Ads Builder
  • PPC Keyword Tool
  • Display Advertising
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13. Which SEMrush reports help a PPC specialist gather a semantic kernel for an ad campaign launch?
  • Keyword Overview → Phrase Match Report
  • Keyword Magic Tool
  • Ads History
  • Keyword Overview → PPC Keyword Tool
  • PLA Research
  • Position Tracking
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14. What step should you take after you have grouped new keywords and moved them from one group to another?
  • Specify keywords match type
  • Filter results by CPC
  • Remove cross-group negatives
  • There is nothing left to do. You can start exporting the results
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15. What keywords CANNOT be compared with the help of Keyword Gap?
  • Domain’s desktop and mobile data
  • Domains’ common keywords
  • Domains’ unique keywords
  • Domain’s organic and paid keywords
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16. Which SEMrush tools can help a PPC specialist determine what search queries people type in to find information about a specific topic, like backyard swimming pools?
  • Keyword Gap
  • Position Tracking
  • Keyword Difficulty
  • Keyword Overview → Phrase Match Report
  • Keyword Magic Tool
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17. The “Full Advertising Research Report” generated within the My Reports tool includes these three reports:
  • Traffic Analytics Sources
  • Top Paid Competitors
  • Position Tracking Trend
  • Top Backlinks
  • Ad Copies
  • Keyword Ad History
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18. The SEMrush Charts tool helps you thoroughly analyze your and your competitors’ campaigns based on trends and their comparison. Look at the image below. Which month was the least successful for Apple.com in terms of the cost-effectiveness of their ad campaign?
  • October 2017
  • March 2017
  • January 2017
  • May 2017
  • September 2017
  • November 2017
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19. Which types of ads can be created with Ad Builder?
  • Ads with responsive HTML
  • Video ads
  • Flash ads
  • Text ads
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20. Which sources can be used for adding keywords to your ad campaign when working with the PPC Keyword tool?
  • Keywords that your competitors are ranking for in paid search
  • Keywords from .xls, .csv and .txt files
  • Keywords from Google Shopping campaigns
  • Keywords from Google Search Console
  • Keywords that your competitors are ranking for in organic search
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21. Which SEMrush tool will you use to analyze how your competitors’ brand ads performed for specific paid keywords over the last year to get insights on how to adjust your own bidding strategy?
  • Keyword Ad History
  • Display Advertising
  • Ad Builder
  • PLA Research
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22. Which tool provides you with information about your competitors’ paid and organic search, display advertising and backlinks on one page?
  • Domain Overview
  • Traffic Analytics
  • Organic Research
  • Position Tracking
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23. Which SEMrush tool allows you to analyze and compare PPC costs (avg. CPC) and PPC demand (avg. search volume) in the most popular niches, from Banking to Fashion, across different states or regions side by side?
  • Advertising Research
  • Keyword Difficulty Tool
  • PPC Keyword Tool
  • CPC Map
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